Goal: Creating 20 Million Jobs By 2020

Self Employment Screen

Welcome to the Jobenomics “Self-Employment Screen“.

“20 Million Jobs by 2020″.

What is the Self-Employment Screen (SES)? The SES analyzes the key inherent characteristics and attitudes that influence entrepreneurial success and can help predict which of the four major entrepreneurial business environments a person is most naturally suited to: agent/representative, consulting/contract, franchises or small business.

The SES does not pre-judge whether someone should be self-employed. Rather, it provides the person interested in becoming self-employed with insights into her/his business development style, motivational factors, developmental needs and the type of self-employment that she/he would be most naturally suited to.

A copy of the SES report is provided online immediately upon completion of the survey.

For your complimentary assessment to determine the best type of opportunity fit for you, click here: Take the Self-EmploymentScreen



If you are a Veteran, we invite you to complete the CareerManagementPro™.

This profile will provide you with key insights into yourself and your personal strengths as you make important career decisions.

To begin this assessment, please click here: CareerManagementPro™ for Veterans


More Information

For more details and to purchase available profiles, please click here.

To hire small business coaches, contact: Hugh Ballou or Micro Biz Coach

Small Business Produces 99% of Jobs

Small and Self-Employed Businesses Produced Almost 100% of Net New Jobs This Decade


Since the beginning of this decade, January 2010, to November 2011, the small business sector has produce 98.7% of all the net new jobs in America.  As shown in this chart, small business (employing 499 people or less) accounted for 2.6 million jobs, where as big business (500+) accounted for only 35 thousand jobs.  With better government and financial institution support, small business would have added significantly more jobs.


Small Business Emphasis

Emphasis on Small and Self-Employed Businesses

The 20 by 20 goal for small, emerging and self-employed is 10 million.  This sector is currently under-exploited.  With government hiring incentives, low cost loans, tax deductions, and other support, this sector should flourish.


Small business is the US economic backbone.   There are 6 million US small businesses and 21.7 million self employed businesses that:

  • Employ 70 million US citizens
  • Represent 99% of US firms
  • Generate 90+% of all new jobs
  • Pay 45% of total US payroll
  • Produce 13 times more patents than large firms
  • Produce 30% of all exports


These small businesses and self employed businesses produce $6 trillion annual revenues, which equates to the 2nd largest economy in the world.


The Jobenomics top initiatives in this important category are: establishing community-based business incubators, incentivizing the growth of women-owned businesses, developing a national direct-care program, developing a real estate owned (REO) private equity/property management initiative, and encouraging the establishment of business ministries.





Too Few Pay for Too Many

Too few pay for too many


Not counting government and government contract employees, 96 million are employed in the civilian workforce.  This workforce is financially responsible for 213 million people (178M non-working and 35M government) who depend on familial, government or retirement income.  Historically, families took care of families, but times have changed.  Nuclear families no longer represent the dominant American household.  Public assistance now often fills the gap.   Public assistance and public service have grown to unsustainable numbers.

  • 51 million people receive Social Security payments.
  • 45 million are Medicare beneficiaries.
  • 59 million receive some form of Medicaid.
  • 44 million receive food stamps monthly
  • 37 million fall below the poverty level.
  • 26 million are unemployed.





Business Emphasis

Business Emphasis


From a Jobenomics perspective, America needs to commence the 20 by 20 campaign by changing our negative attitude towards business.  At best, Americans have become ambivalent towards business.  Business is taken for granted.  It is often looked upon as a necessary evil, as opposed to an honorable pursuit.  Anti-business sentiment is pervasive with its epicenter emanating from Washington.  Anti-business sentiment causes big businesses to be cautious, limit hiring, close operations, and outsource overseas.  Anti-business sentiment encourages small business to go out of business, limit hiring, and defer from starting new enterprises.  Equally important, anti-business sentiment discourages business investment which is needed to start new enterprises and grow existing businesses.


There is an old adage that states there are three ways to make money: (1) by your own hands, (2) by someone else’s hands, and (3) by making money-on-money.  Over the last three decades, making money-on-money became the first choice of Americans from Wall Street, to Main Street, and even to Washington.  Wall Street over-leveraged exotic financial instruments.  Main Street over-extended itself by buying oversized homes, investing in the stock markets and 401Ks, and maxing out credit.  Washington not only let this happen, but jumped in and became the largest trader of mortgage-backed securities on the global secondary market.


By turning to speculating and investing, America neglected producing and manufacturing.  As a result, over the last three decades, America deteriorated from the greatest creditor nation in the world, to the largest debtor nation in the world.


The recent economic crisis serves as a wake-up call.  Unfortunately, Americans are turning to government, rather than business, for rescue.  Government emphasis is overwhelmingly on the unemployed.  To make matters more precarious, anti-business government policies will hasten further decline in private sector employment.



The Solution

The Solution


The only meaningful way to fix the American economy involves the economics of jobs and revenue creation—jobenomics.


In order to achieve economic security, America needs to create the number of jobs that we did in the 1970s, 1980s and 1990s.  The US economy cannot afford another decade of negative jobs growth, as occurred in the 2000s.  20 million new private sector jobs are needed by 2020 (20 by 20).  Jobenomics is essential to achieve the goal of 20 by 20 in order to preserve our way of life and the American dream.

20 million is the minimum number, since it will provide the number of new jobs required for new workers entering the work force (approximately 16 million) and about half the workers (4 million) who lost their jobs during the Great Recession.  20 million new jobs will produce the tax revenue to keep America’s economic engine running.  Creating hundreds of thousands of new jobs is not enough.  167,000 new private sector jobs per month are needed to achieve the 20 by 20 goal.


American innovation, ingenuity and entrepreneurship are the keys to a prosperous future where everyone who wants to work can find a job.  20 million jobs by 2020 is a realistic goal, if American leaders get behind the concept and generate public support for such a campaign.  Jobenomics outlines a potential structure for such a campaign, as well as a framework for developing an austerity plan in the event that unwanted or unanticipated crises interfere with the jobs creation process.



The Problem

The Problem


America is undergoing a stealth employment crisis—yes, employment rather than unemployment.  Of the two crises, the employment crisis is far more important to resolve.


US private sector employment is collapsing at a greater rate than most people realize.  Of the 96 million, 83% are employed with service-providing industries, and 17% are in goods-producing industries (manufacturing 11%, construction 5%, and 1% mining/logging).  As a percentage of the total population, the total private sector workforce declined 13.7% in the last decade.  In addition to the 96 million employed in the industrial sector, approximately 2 million are employed in the agricultural sector, which is now less than 1% of our total population.


The US used to be the greatest manufacturing country on earth.  As a percentage of the total population, US manufacturing has declined 55% in the last three decades.  During the 2008-2009 Great Recession, manufacturing lost 5.6 million of the total 8.4 million job losses.


In the 19th century, agriculture was America’s dominant form of employment.  In the mid 20th century, US manufacturing provided of 1/3 of all jobs in the US.  Today, agriculture and manufacturing represent less than 5% our population for a total of only 14 out 309 million citizens. These trends cannot continue if the US wants to recover economically and return to prosperity.  It is imperative that we stop any further decline in these critically important areas.  Unfortunately, it will be difficult to significantly increase domestic agricultural and industrial employment.  Therefore, America must look to the next generation of jobs, which will be predominantly information-age jobs with emphasis on small business in the services-providing sector.


Jobenomics 20 by 20 Campaign Plan

Jobenomics’ Plan for America has prescriptions for small, large, foreign and emerging technology jobs creation concepts and initiatives.  After sixty years of growth in America, jobs creation stopped.  The American economic engine lost almost a million private sector jobs in the last decade, compared to gains of 10 to 20 million new jobs in previous decades.  To get our economic engine running again, America needs to create a minimum of 20 million new private sector jobs by 2020 (20 by 20).  Jobenomics “20 by 20” Campaign is comprised of four business categories: Small & Self-Employed, Large, Foreign and Energy Technology Revolution.   The Small & Self-Employed Business category is largest with a goal of 10 million new private sector jobs by 2020.   The 20 by 20 goal for government is zero job growth.  Considering state budget crises, this goal should be relatively easy, since the bulk of government jobs are in state and local governments.  If the federal government imposed a no-growth policy, the total tax burden of government jobs could be reduced.

Jobenomics Executive Summary

Jobenomics Executive Summary


Jobenomics deals with the economics of business, job, wealth and revenue creation—the substance of which powers the US economy, sustains the American way of life, and secures US national sovereignty.  Jobenomics, the book, focuses on the employed and jobs creation—the segment of our society that represents America’s economic engine.  Today, this engine has stalled.  The decade of the 2000s lost one million American jobs, whereas the previous three decades averaged approximately 20 million new jobs per decade.  If the next decade, the 2010s, generates only marginal jobs growth, the US economy could collapse under the weight of US debt and obligations.  The US has several hundred trillions of dollars worth of debt, which it will not be able to pay, if its workforce does not grow.  In addition to debt, government overhead continues to explode.  Out of a total population of 309 million Americans, there are 178 million non-workers, 35 million government employees and contractors, and 96 million in the private sector labor force.  This equates to 1 government worker for every 3 workers in the private sector.  In the non-worker group, there are approximately 300 million payments of welfare, from Social Security to food stamps.  The bottom line is that too few are supporting too many and carrying too large of a debt load.  Consequently, the jobenomics team is launching a national 20 by 20 campaign to create 20 million new US private sector jobs by 2020.  20 by 20 includes initiatives for government, large business, small and self-employed businesses, foreign investment in US businesses, and major emerging technology initiatives.  Through jobenomics, Americans will have common cause and resources to create jobs in order to build a more prosperous future.